Alison Mamadou, PPC Strategist

Alison Mamadou, PPC Strategist

Alison is our resident Pay-Per-Click (PPC) expert. She has a passion for working with clients to increase their profitability and reach using search engine marketing. She specializes in Paid Search Advertising on the major platforms (Google, Bing, and Yahoo) and Pay-Per-Click marketing for Amazon sellers.

Back in 2013, Alison was introduced to PPC, and she surprised even herself with how much she loved it. She quickly found some great mentors and has had a voracious appetite for learning about this ever-evolving field. For Alison, PPC is where the worlds of culture, language, and numbers collide. It’s where she can care about a client’s “why” and about their “how,” too.

With a background in Hispanic Studies and Education, Alison lived for 2 years in Barcelona, spent a summer in Toulouse, then jumped back to reality and taught Spanish in the States. Alison speaks Spanish, French, and is anxious to learn Italian so she can dream up an excuse to revisit the Mediterranean coast. These days, her wanderlust is purely theoretical as she is in a season of wrangling keyword bids and two kids, and she wouldn’t have it any other way.